Even without a psychology degree, Bella’s natural talents made her an excellent therapist: She is calm and accommodating of a range of personalities, with the patience to listen to endless problems without so much as a judgmental moo. From a lush, secluded pasture on the Mountain Horse Farm, a 33-acre bed-and-breakfast in the Finger Lakes region of New York, 3-year-old Bella and 2-year-old Bonnie are the highlander-angus crossbred cows that provide animal-based therapy. Cow cuddling, as the practice is called, invites interaction with the farm animals via brushing, petting or heartfelt chats with the bovines. The experience is similar to equine therapy, with one game-changing difference: Horses tend to stand, but cows spontaneously lie down in the grass while chewing their cud, allowing humans to get even more up close and personal by joining on the ground and offering a warm embrace. As more people are turning to a variety of animals — dogs, ducks, alligators — for their mental health, states are cracking down on how and when therapy animals can be used. But cows? You can’t take them with you.
Hailing from the rural town of Reuver, in the Netherlands, the pair came across “koe knuffelen,” which means “cow hugging” in Dutch, on a return visit to their homeland two years ago. In parts of the Netherlands, cow cuddling is offered as part of half-day visits, and is part of an larger movement to connect people with country life. In the major urban center of Rotterdam, a newly opened floating dairy farm in the city’s oldest port invites city dwellers to visit the beasts. About a decade earlier, in 2007, Mr. and Ms. Vullers — he a former supply chain manager, she a former accountant — traded their corporate lives to set up their farming shop in Naples, N.Y. (Population: 2,500. Claim to fame: a grape festival that takes place in the fall, with a competition for grape pie.) The idea of cow cuddling opened the barn gates. In May of 2018, they purchased Bonnie and Bella, selecting them for their gentle personalities and lack of horns. “A lot of cows are not suited for it,” Mr. Vullers said. ”They can chase you out of the field.”